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Entertaining emails on Growing and Scaling your business for multi 6-figure Online Service Providers. "This is my absolutely most-favourite email I've received this month!!!" ~Elissa

I know better and I still did it.

Two summit invites landed in my inbox within 24 hours of each other. I said yes to both before checking my workload planner (this was last month, before I had committed to my word of the year). You can probably guess how it turned out. Instead of a quiet three-week break over the holidays (the one I’d planned, blocked off, and fully intended to take)... I spent a big chunk of it prepping for interviews, tweaking my bio, reworking slide decks, and writing emails. Saying yes without checking...
No is a complete sentence

“No.” is a complete sentence

Elyse Myers is one of my favourite people on the interwebs, and I have to thank her for producing this absolute banger that I’ll be playing on repeat as a reminder of my word of the year. No. That might sound like a downer if you’re a “seize the moment” kinda person, or counter-intuitive if you’re someone who likes to stay squarely inside their comfort zone (and therefore have the complete opposite problem). But I’m a people pleaser. I hate saying no. If a friend asks me to help them move,...
Animated GIF from The Simpsons showing a woman crying dramatically and clasping her hands while exclaiming, 'Won’t somebody please think of the children,' with the text appearing in white capital letters at the top and bottom of the image. Other concerned

did your AI assistant just cross a legal line?

Any time anything remotely controversial makes its way into the public domain someone takes up the “think of the children” rallying cry. AI is no different. According to a recent article in the Financial Times, the UK is exploring tougher laws on AI chatbots. They’re not the only ones. There have been rising concerns about children forming unhealthy relationships with generative AI chatbots, the potential for harmful or incorrect information being provided, and the possibility of the AI...

procrasti-doing

Yesterday was my last day of vacation, and I had a plan. I was going to use the day to write this newsletter. Maybe draft a couple emails about my upcoming AI for Preneurs workshop. That’s it. Easy, productive, 5 hours of focused work. Instead… I slept in.Walked the dogs.Played Connections and kicked ass at Strands on the NYT app.Fell down a rabbit hole with a new AI tool.Helped a client troubleshoot a tech issue.Walked the dogs (again).Went to the gym.Watched a rerun of Bones.Cleaned up my...
Round black and white magnet that reads 'LIV Personal Training Studio' around the outer edge. In the centre, the text says 'dead lift 275 pounds.' The magnet is placed on a light blue fabric background.

this tiny shift created a big lift

The other day at the gym I went for a new personal best on my deadlift. 275 pounds. My first attempt? Total disaster. My back and legs were doing all the work while my brain was somewhere else entirely. I forgot the one thing that makes a lift possible: bracing. Caleb (who was filming, bless him) caught the whole wobbly mess on camera. On my second attempt I remembered to take that deep belly breath. Filled up with air, created support from the inside out and, just like that… …I nailed it....
Caleb and I pose for a close-up selfie in front of Niagara Falls. He's wearing a light green tropical shirt with a flamingo and palm leaf pattern, and I'm wearing glasses and a colourful, patterned dress. In the background, the misty waterfall cascades do

The best trip I barely remember (no 🍺🍷🥃involved)

When Caleb and I took our staycation last week, we decided to just "see how we felt each day." We had some rough ideas scribbled down ahead of time, but no real plan. Each morning we asked, "What do we want to do today?" and each night, "What do we feel like doing tomorrow?" On the good days, it was perfect. We could tune into our energy, rest when we needed to, and take spontaneous adventures. But… there were downsides, too. We wasted a lot of time deciding what to do. Sometimes, because we...
A young man with short brown hair, wearing a light-gray dress shirt and dark tie, stands in an office doorway. It's Jim Halpert (a character from the hit tv show The Office). He raises his eyebrows, widens his eyes, turns to the camera and, leaning in, ye

How I save 2+ hours a week

I mentioned a couple weeks ago that time has lost all meaning for me. Every Monday starts with “Where was I?” and ends with “How is it Thursday?” I don’t know if it’s an age thing, a mental health thing, or a “too much to do” thing, but I know I don’t like it. Like, did you know that it’s been almost 3 years since ChatGPT launched? And at the same time... ONLY 3 years?? It feels like we’ve been talking about it for decades. How can AI feel both brand new and old news? Seriously… This crazy...
A pop-up interface titled "Create an A/B test" asks the user, "What would you like to test?" with a note that only one test type can be chosen per broadcast. Two selectable options are displayed: "Subject lines" with the description "Test up to 5 subject

no platform is perfect; this one just got a lot closer

Ever wonder if a CTA at the top of your email would convert better than one at the bottom? Or if your readers prefer short and snappy vs. story-driven? Well… now you can actually test it. Kit just dropped a new feature that lets you split test your email content — not just subject lines. That means you can now test: Two different templates with the same copy Button vs. link CTAs Long-form vs. short-form CTA at the top vs. bottom And it’s all super easy to use. 👉 Check out Kit here (<--...

The most uncomfortable thing I'm learning to enjoy.

I’m currently spiralling into a full-blown situationship with Vanilla Sweet Cream Cold Brew. Light on the ice with an extra splash of cream. I’ve never been a coffee girl. Tea has always been my beverage of choice. But now? I can’t get enough of this deliciousness. Something else I'm becoming addicted to... asking for help. I've always been the helper, not the helpee. Somehow, I’d internalized this idea that asking for help is a sign of weakness. But only when I do it 🙄(gotta love a little...

If “money stuff” makes you anxious…read this

Are you doing okay? Do you need to borrow some money? My mom had never offered to loan me money before. Probably because she never had any to spare. “It’s okay if you’re struggling,” she said. “I have a bit saved away. I’m happy to help.” It took some doing to convince her I was, in fact, doing okay financially. I wasn't having money issues, I was having a ‘too much work, I'm stressed the f out’ issues. The conversation moved on to more important things: the cost of the roast nowadays, her...

Entertaining emails on Growing and Scaling your business for multi 6-figure Online Service Providers. "This is my absolutely most-favourite email I've received this month!!!" ~Elissa